Industry Insights

What does a Content Creator do?

Adfield has welcomed several new faces to the team over the first quarter of 2024, the most recent being Billy, our new Content Creator. Responsible for producing engaging and informative content, Billy will be playing a vital role in ensuring that our clients’ marketing and PR campaigns are effective. So, what is life like as […]

Thursday, May 9th, 2024

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Adfield Group announces collaboration with innovative trailer manufacturer Dennison

As a leading full-service marketing agency, Adfield is passionate about forging relationships with the UK’s most cutting-edge manufacturing companies. We are pleased to announce that we have recently teamed up with Dennison, a frontrunner in the world of commercial trailer manufacturing. Our family-owned business has been providing marketing and PR services for manufacturing firms since […]

Thursday, May 9th, 2024

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Video marketing deserves your attention

video marketing

In an ever-evolving digital world, the role of video marketing has become paramount, and understanding the significance of visual storytelling to captivate audiences and convey messages effectively is what will separate you from your competitors.   Benefits of Video Marketing:  Engagement and Impact: Video marketing is a dynamic medium that captures attention like no other. […]

Monday, February 5th, 2024

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Adfield Group reflects on the 2023 senior appointments.

At the start of 2023, the Adfield Group, which is one of the UK’s leading full-service marketing agencies, made two significant employee promotions as part of their strategic move to steer the company forward and further strengthen its position. In reflecting upon this 12 months later, the company shares its thoughts on the promotions of […]

Saturday, January 13th, 2024

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The new age of billboard advertising has arrived

billboard advertising

The advertising industry is always coming up with new and innovative ways to grab people’s attention. The latest 3D billboard advertising craze is both remarkable and eye catching so it’s no surprise that the likes of Disney, Marvel, Nike, Netflix, Pandora, Meta, and many more of the biggest brands in the world are now using […]

Wednesday, December 6th, 2023

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Adfield’s proven marketing skills help to make the UK’s largest packaging and processing machinery show a success.


The Adfield team was appointed by the PPMA Group of Associations, organisers of the 2023 PPMA Show to deliver the visitor marketing campaign for the show. Our proven marketing experience and expertise helped to deliver a campaign which played a significant role in making the 2023 PPMA Show a huge success with visitors for the […]

Friday, November 17th, 2023

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Mastering Event Planning: 5 Key Considerations from the organiser’s perspective.

Event Planning

Planning an event can be an exciting but daunting task. As an event organiser, your responsibility is to ensure that everything goes off without a hitch, leaving a lasting impression on your audience. To achieve this, you must carefully consider five essential factors before diving into the event planning process: time, budget, audience, venue, and […]

Monday, November 6th, 2023

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What set’s X apart from Threads

Threads and X

There are so many social media platforms available that it can be difficult to decide which ones to use for your business. Our social media experts have put together this helpful article on Threads and X (formerly known as Twitter) to help you make the best decision for your business. Remember, we’re always here to […]

Tuesday, October 17th, 2023

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The basics of SEO – How Google works and what you need to know

Search Engine Optimisation (SEO) is the method of improving the ranking of your website on search engines. The main aim of SEO is to increase the visibility of your website and attract more visitors from organic (unpaid) search results. Google is the most popular search engine in the world, so optimising a website for Google […]

Wednesday, August 23rd, 2023

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End-of-year marketing: how to stand out

Flowers coming out of a megaphone

According to Forbes, the average consumer sees up to 10,000 marketing advertisements per day. This is why it’s essential to stand out from the crowd and why brand distinction is the ultimate necessity in your digital presence. But where do you start? Here, we have created a guide to help you stand out from the […]

Friday, November 18th, 2022

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