Looking to develop their brand online through a new website, Citizen Machinery UK wanted to establish themselves above their competitors by increasing their following on social media and increasing their brand awareness. Citizen Machinery are the UK’s leading bar turning CNC supplier. They also patented ground-breaking Low Frequency Vibration (LFV) technology in the CNC industry which increases efficiency as well as tool life.
Citizen Machinery want to further establish themselves as a leading supplier of CNC technology in the UK through social media. To help grow Citizen Machinery UK they needed to increase followers as well as impressions.
By working with the employees of Citizen Machinery UK, Adfield deployed an organic social media plan which included the use of video, case studies, news articles, sales content and sponsorship content. Creating valuable content through the year has helped Citizen Machinery UK develop its brand online.
Creating effective content-rich marketing material has helped Citizen Machinery UK achieve great results and increase their exposure on social media.
“These results speak for themselves; our social media presence has never been higher. This has yielded major benefits to Citizen Machinery UK by bringing the business to the attention of a much broader customer-base.
My thanks go to Adfield for their help with this. Their expert knowledge in targeting potential customers is reaping major rewards for Citizen Machinery UK.” – Darren Wilkins, Deputy Managing Director, Citizen Machinery UK
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